BACK
Put Your Stamp On The World
GO TO PASSPORT

Passport to New York

Want to SAVE, EMAIL, and PRINT your picks? Sign up for a Purple Passport account to get started.

    Stay Connected!

    New York

    MORIMOTO

    pick
    morimoto
    View Full Screen
    25097
    Morimoto
    Restaurant
    7
    Current

    Morimoto

    88 10th Ave., nr. W. 16th St. (Chelsea)

    New York, NY

    (1) 212-989-8883 | www.morimotonyc.com

    Did you like this? Share it:
    • CUISINE

      Stylish Japanese
    • HOURS

      Mon.-Wed.: 12:00pm-2:30pm, 5:30pm-11:00pm; Thurs.-Fri.: 12:00pm-2:30pm, 5:30pm-12:00am; Sat.: 5:30pm-12:00am; Sun.: 5:30pm-10:00pm
    • BEST FOR

      Lunch; dinner
    • RESERVATIONS

      Highly recommended
    • BAR

      Yes
    • YEAR OPENED

      2006
    • PRICE (APPETIZER; ENTRÉE; SUSHI/SASHIMI COMBO; OMAKASE)

      USD 10-34; USD 27-80; USD 40-170; USD 125
    • NOISE

      Medium/Loud
    • FAMOUS PLATES

      Omakase; toro tartare; oyster foie gras; spicy king crab; seafood toban yaki
    • DRINKS AND WINE

      Specialty cocktails; sake; award-winning wine list
    • # OF SEATS

      200
    • OUTDOOR DINING?

      No
    • PRIVATE ROOM AVAILABLE?

      Yes
    • METRO

      14th St.-8th Ave. (A, C, E, L)
    saitowitz

    VIBE

    Drama abounds in this chic Japanese restaurant, and not only because the Iron Chef himself–Masaharu Morimoto–runs the kitchen. Once you make your way past the huge curtains and into the modern two-story space, expect to be wowed by an installation of 17,000 illuminated water bottles, the open kitchen, and the showy sushi preparations of the master and his chefs. Be it the world famous sashimi or innovative oyster foie gras, the plates dazzle with color, flavor, and presentation. If you’ve got time (and money to burn), splurge on the omakase because, let’s be honest, an Iron Chef rarely disappoints.

    CROWD

    Iron Chef fans and foodies, big spenders, hot dates, and a range of night-on-the-town groups and couples.

    WHAT WE WOULD WEAR

    Casual yet on-trend chic; go with a dark, flattering tunic or dress, leggings, boots, and a cool statement necklace.

    GO HERE WITH

    A group of friends; clients or colleagues; significant other; a date

    WHY WE LIKE IT

    The design-conscious space is almost as alluring as the food itself. (Make an effort to check out the downstairs bathrooms, which are worthy of a billionaire’s penthouse: heated seats and jaw-dropping mirrors, need we say more?) We first fell in love with the omakase menu in Philadelphia, and our love affair has continued here in New York.

    WHAT WE WOULD CHANGE

    If you aren’t a model or a celebrity, the staff can be a bit difficult about seating. There are many less desirable tables, as well as plenty of good ones: stand your ground about being seated where you want (after all, the meal isn’t any cheaper in the back corner). Particularly try to steer clear of the dark lounge area downstairs, and the large table for communal seating (be explicit when making your reservation if you don’t want to sit here, or else you may have no choice). There are two smaller rooms at the front of the restaurant that grant more privacy, but it’s probably not worth being separated from the main dining room.

    GOOD TO KNOW

    Masaharu Morimoto is an Iron Chef who deserves the title–everything about this venue is awe-inspiring. The downstairs bar is open until 1:00am on Fridays and Saturdays and offers sushi and a limited menu.

    OTHER LOCATIONS

    Philadelphia

    CLOSEST COMPS

    Buddakan (New York); Nobu New York (New York)


    Click here for our full-form mobile travel guide, The Purple Passport to New York City.

    BEEN HERE? SEND US YOUR REVIEW

    All information within this website was checked for accuracy at the time of publication. But since the world moves quickly, things may have changed. Pardon us for any errors as we strive to give you the most up-to-the-minute details!