VIBE

A hip, urban take on luxury. Although the aesthetic is street (distressed jeans, ironic t-shirts, boyfriend cardis), the construction and materials are luxe (delicate cashmeres, leathers, and hand-pulled silks). Standouts of the collection include chunky winter knits, racy camisoles, and funky ballerina flats. The young fashionistas who flock here also rave about the devotion of the self-described “dream factory” to launching indie bands; recent musical acts to flower under Zadig et Voltaire’s patronage range from The Kills to Sean Lennon.

USE A PURCHASE FROM HERE FOR

Weekend wear

WHY WE LIKE IT

It’s the place to stock up when we want to run with Paris’s bobos (bourgeois-bohemian) or just want to add some trendy funk to our weekend wardrobes. We particularly dig the luxurious knitwear–very hip, and also so gorgeously soft and comfortable.

GOOD TO KNOW

Zadig et Voltaire’s designs are carried by Printemps, Le Bon Marché, and Galeries Lafayette, and are also available from a boutique in the Charles de Gaulle airport. Despite its boho, rebellious edge, this label’s got proper designer pedigree–Zadig et Voltaire founder Thierry Gillier is the son of Lacoste co-founders the Gilliers.

OTHER LOCATIONS

1st Arr. (Paris); 2nd Arr. (Paris); 3rd Arr. - Le Marais (Paris); 4th Arr. (Paris); 6th Arr. - Latin Quarter (Paris); 7th Arr. (Paris); 8th Arr. (Paris); 16th Arr. (Paris); major cities around France; Amsterdam; Barcelona; Beirut; Brussels; Dubai; Geneva; Hong Kong; Kuwait; London; Los Angeles; Luxembourg; Madrid; Milan; New York; Palermo; Rome; Seoul; Singapore; Stockholm; Tokyo; Zurich

CLOSEST COMPS

LE66 (Paris); Anthropologie (New York)

Read more about Zadig et Voltaire in The Diary

Click here for our full-form mobile travel guide, The Purple Passport to Paris